The Direct Delivery Advantage: Why It Pays to Prioritise Your Own Sales Channel
As the hospitality industry continues to evolve, one trend that has become increasingly important is the need for businesses to have a direct sales channel for delivery. Third-party delivery marketplaces are seen as a convenient option for both customers and businesses. However, with the rise of these marketplaces, businesses have faced increasing fees, reduced control over their brand, and a lack of direct relationship with their customers. In this post, we'll explore five reasons why you should develop your own direct sales channel for delivery, and how Bopple's platform can help you seamlessly offer direct delivery to your customers.