
June is here and we're serving up a fresh round of features to help your business. From cleaner, more customisable menus to powerful new tools in Back Office, these updates are designed to save time, boost sales, and give you more control. Let's get into it.
Our mission is to help ambitious hospitality operators grow and succeed, and we're hungrier than ever to make it happen. If you have thoughts on what we should add or improve on next, we'd love you to share your ideas.
✨New This Month ✨
Get to Know Your Customers Better with Bopple's Customer Directory
Running a hospitality business isn't just about serving great food or pouring the perfect flat white—it's about building loyal relationships with the people who walk through your doors (or tap through your app). That’s why we built the Customer Directory—a simple, powerful “mini CRM” built right into your Bopple Back Office.
If you're looking for a straightforward way to understand and engage with your customers—without needing a marketing degree or extra tools—this is it.
🍳 What Is the Customer Directory?
The Customer Directory is your all-in-one view of who’s ordering from your business via Bopple. It even consolidates orders from repeat customers who use guest checkout. You can view key info like contact details, total orders and spend, average spend, when they first ordered, how recently they ordered, and more.
🚀 Why It Matters
See your regulars at a glance: Identify your best customers—those who order again and again. Celebrate them with loyalty perks, exclusive offers, or just a personal thank-you message. The Directory helps you spot your MVPs instantly.
Track customer value over time: Want to know who’s spent $500+ with you? Or how many people ordered more than five times this month? It’s all in there. This visibility makes it easy to measure loyalty and customer lifetime value without spreadsheets or guesswork.
Deliver better customer service: When someone has a question about an order—or maybe they left a note in the app—you can pull up their full order history in seconds. That makes resolving issues quick, personal and professional.
😌 Simple, Not Overwhelming
Many CRM tools can be complex, expensive, and overkill for hospitality operators. The Customer Directory is deliberately lightweight—no training needed, no extra cost. It’s baked into your existing Bopple tools, so you can start using it today.
Whether you’re a one-location café or a multi-venue brand, the Customer Directory gives you the insights to better serve and retain the people who love your business.
Learn more and explore the Customer Directory
Let Customers Order More Of What They Love With Modifier Quantities
Multi-select modifiers make it easy to add extra serves of toppings, add-ons and more — no messy POS workarounds required. Double cheese? No worries. Triple? Easy! Not only that, but they also unlock more complex product setups for catering packs and more. More flexibility for customers, more sales for your business. Learn more
Collapsible Modifier Sets for Maximum Choice With Minimal Clutter
Keep your menu clean without sacrificing on choice. Choose whether modifier sets are expanded or collapsed by default — showing only what’s essential upfront. Customers can tap to view more options and customise when they’re ready, creating a smoother experience that drives more sales. Learn more
🔥 Now Cooking 🔥
We're already preparing the next updates and have big plans for the coming months. Here's a sneak peak into what our designers and developers are working on now.
- Meal deals — Enhance your menu with nested modifiers, perfect for bundles, meal deals, half-half pizzas and more complicated menu items.
- Loyalty user experience — New rewards screen and checkout flow, with more customisation options to emphasise your brand.
- Square Loyalty — Integrate your Square POS loyalty program with Bopple for seamless rewards online and in-app.
- Square Customer profiles — Auto-create Square customer profiles from online and app orders to unlock Square Marketing and more.
- Catering menus and workflows — Dedicated menus and order management for catering, all under one store account.
- Modifier customisation — Take full control and override visibility, naming and arrangement of modifiers imported from your POS.
- Advanced customer profiles — Quick access to marketing preferences, favourite items, feedback history and more.
- App-only promos — Drive more app installs and increase the reach of your push notifications with promo codes that are exclusive to your app.
- AI menu enhancements — Spend less time curating your menu with smart suggestions and improvements to increase conversion.
As always, if there's something you'd like to see us build or improve on to better help you run your business, please let us know. We listen hard and build fast.